Showing posts with label Sega. Show all posts
Showing posts with label Sega. Show all posts

Monday, October 17, 2011

Licensed Property

On the eve of the release of Batman: Arkham City I thought I would touch on something that seems to be a problem in the gaming industry; licensed property. While all signs point to Arkham City being a wonderful experience(based on reviews that have been released already), games based on licensed properties are still a tricky obstacle to tackle. The inherent problem with licensed properties is that a high percentage of them are used simply to cash in on something else. To put it bluntly, you get a blockbuster movie that's being released in theaters like say, Avatar, and more than likely the company will option the rights to a publisher to create a game based on the property. What ends up happening more often than not is a sloppy game that's put together in time for the release date to coincide with the release date of the film. 

I bring this up because this is something that never seems to get resolved. In recent years Hollywood has seen an increasing amount of comic book franchises launched in theaters. Not only have there been at least 4 comic book related movies released this year, there are many others in the pipeline for years to come. And while these characters and franchises range from the pages of DC Comics, to Dark Horse, to Marvel; most of them have one thing in common. They'll have a terrible movie tie in game attached to their theatrical release. This doesn't have to be the case though and we know this to be true. Surprisingly there are good games out there based on existing franchises. Some of them even date back to the 80s.

For instance, does anyone remember those kick ass arcade games Konami made in the 80s? Several of them were based on hot properties at the time but didn't tie into anything specific. Instead the games were made with a stand alone story for the game itself and out of it came greatness. I can't even remember how many quarters I dumped into that X-Men Arcade machine all those years ago. Same with the similarly designed Teenage Mutant Ninja Turtles and Simpsons games. These games were designed with fun gameplay in mind. They weren't simply there to make a quick buck off the property and saturate the market with merchandise for a high profile marketing campaign.